Zig was the official cashless system for Lollapalooza Brasil, one of the biggest music festivals in the world, in 2019 and 2022. In 2020 and 2021 the event did not take place due to the Covid-19 pandemic.
Lollapalooza is a 100% cashless event including a preload site, access control, general consumption at the event and partners, official stores with exclusive items, recharge and cashback platform. The decision to implement the cashless payment system at the event was decisive to improve the participants' experience and encourage consumption.
Some numbers from the 2022 event:
- Over 300 thousand visitors
- Over 130 thousand cashless bracelets
- Over 2 thousand people operating the system
- Over 600 street vendors
- Over 250 recharge points
